Eton Environmental Group has launched a Christmas appeal to help children living in a part of Middlesbrough particularly hit by deprivation.

We are approaching our suppliers, clients, staff and friends and family to see if they would be willing to donate money to buy items for Christmas for parcels which will be given to children at a school in the town’s Pallister Park.

It comes after we were made aware of a shocking statistic which revealed that 64% of children in parts of Middlesbrough were living in poverty, with some families not even having toothbrushes in their households.

Following discussions with the head teacher of the school, we are concentrating its efforts on helping some of the children living on or below the poverty line.

We asked the children at the school what they most wanted for Christmas and rather than sweets and toys, they chose fluffy socks, dressing gowns, toiletries, hats, scarves and gloves and toothbrushes.

This has resulted in the compilation of a ‘wish list’ and we are now hoping to give each child a parcel costing around £30.

We have already made a start by buying pantomime tickets for the school, bath bombs for all 107 pupils, toiletry sets for all senior boys & 11 years olds from the primary school, body spray sets for all the senior girls, small makeup bundles for all the senior girls, sticker and activity books for all the primary boys, reindeer dust and hot chocolate & marshmallows for every pupil.

Eton Environmental Group Directors Joanna and Christian Shaefer, who were both born in Middlesbrough, said: “We still have many friends and families in Middlesbrough; many of the staff we employ live in the town and we provide our health and safety consultancy services to businesses in the area, so it’s a place very close to our hearts.

“Living in poverty and not even having access to a toothbrush is shocking at any time of the year, but with the festive period approaching, it brings it into even sharper focus.

“So, we’re appealing to our suppliers and clients for any support they can give. Your generosity will make such a difference this Christmas.

We have set up a GoFundMe page, and will use donations made to the appeal to buy as many things as we can for the children so we can present them with their parcels before Christmas.